Guide to Small Business Tech Maintenance

Guide to Small geschftliches miteinander Tech MaintenanceCredit garagestock/Shutterstock Large companies have all the nice perks, like an IT department and full-time employees who help you run a geschftliches miteinander. However, in a smaller company, the technical maintenance on a website, your email, storage and backups, even social media often fall to the owner or an administrator who is tasked with many other chores. The wonderful benefits of less bureaucracy and flexible schedules sometimes leads to many computing challenges.To keep your head above water, below are seven tips for tech maintenance. unterstellung are the items that are worth checking regularly and scheduling into your calendar, even if you also manage marketing, sales and customer service.1. Monitor your website uptime.Instead of an IT staff, a smaller business can rely on software to keep technology in check. One example of this is monitoring website uptime. You can sign up for servi ces like Pingdom, which sends you a text or email if there is a problem. Read related article How to Hire Affordable Outside IT Support2. Schedule data backups.Many small companies dont do backups at all. The reasons are varied The steps are complicated and obscure, and its also time-consuming. Many companies use the cloud for data storage, but they forget to archive email, settings, files on a laptop or confidential docs. Services like Crashplan can handle all these back-up duties without the complexity.3. Update your website often.Many small business owners think of a website as a marketing tool, not a conduit for hackers. Updating your site with new content makes sense to attract new customers, but an even better reason is to ensure youre keeping your website up to date with the latest security measures (if you host a site on your server or use a consultant for that).4. Get an IT dashboard.A dashboard can show you website uptime stats, facebook inc demographics and much more ? so me are focused on business progress, but others like Klipfolio help with IT issues. Theyre indispensable for busy small business owners, because you can see if there are IT issues at a glance, not by constantly monitoring everything all day long.5. Monitor social media analytics.Its not a purely IT-related function, but monitoring social media analytics can help you track customer engagement, see follower counts and stay up on any reputation-related problems. Most of the social media platforms, such as Facebook and LinkedIn, provide analytics for your business page, or you can use an app like HootSuite or Buffer to do a deeper dive.6. Track email and meetings.Apps for tracking email and even meetings are also available. One of the best is Microsoft MyAnalytics, which you might already have access to if you use Microsoft Office. (It depends on which business plan you use.) MyAnalytics provides a wealth of IT-centric data, includinghow often employees are using email, presented in a h andy dashboard.7. Check your network speed.One last tech maintenance step Make sure you are monitoring your network speed on occasion. You can do this for your internet service using a site like Speedtest.net, and you can use apps like Network Speed Test (available in the Windows store) to check local networks. John Brandon John Brandon is a technology expert, business advocate, and columnist. He has written over 12,000 articles in 16 years. His first articles appeared in LAPTOP magazine in 2002. Start Your Business Business Ideas Business Plans Startup Basics Startup Funding Franchising Success Stories Entrepreneurs Grow Your Business Sales Marketing Finances Your Team Technology Social Media Security Build Your Career Get the Job Get Ahead Office Life Work-Life Balance Home Office Lead Your Team Leadership Women in Business Managing Strategy Personal Growth Find A Solution HR Solutions Financial Solutions Marketing Solutions Security Solutions Retail Solutions SMB Solutions About Us Contact Us mann an ihrer seite with Us Copyright Policy Terms of Use Privacy Policy Do Not Sell My Personal Information Advertising Disclosure Sitemap 200 Fifth Avenue, Second FloorWaltham, MA 02451infobusinessnewsdaily.com Copyright document.write(new Date().getFullYear()) All Rights Reserved. Company About Us Contact Us Partner with Us Copyright Policy Terms of Use Privacy Policy Do Not Sell My Personal Information Advertising Disclosure Sitemap Network Business.com BuyerZone.com

Neurotic And Proud Of It An Open Letter To The Author Of THAT Google

Neurotic And Proud Of It An Open Letter To The Author Of THAT Google Dear (former) Google engineer,Recently, I read a certain memo you authored about how women arent biologically fit to hold tech jobs sound familiar? and it got me thinking. I will never run a marathon as fast as a man. I am leid as good at lifting heavy objects. But I have delivered two babies without meds. Can you do that?I am definitely emotional, and I focus more on people than ideas. I am also neurotic. Im pretty sure that these traits are what helped me achieve five promotions in seven years at my last company, where I was rewarded for my ability to intuit the needs of other employees and anticipate risk. (Who knew being neurotic was such a good thing?)My point is that there are definitely biological and hormonal differences between men and women many books and studies have been dedicated to demonstrating that. But this is where all the value comes in. More and more studies show how a diversity of backgrounds and perspectives leads to better decision-making and less group think. And the best of these studies, including my favorite one by Morgan Stanley, shows that companies with better gender diversity deliver better shareholder value. Since this is Corporate America were talking to, shouldnt it all come down to the bottom line?While the content of your memo is frankly pretty appalling, I dont believe its in any way reflective of Googles culture and their swift response has been more than appropriate. As the 100+ reviews left by female employees on Fairygodboss attest to, Google is one of the good guys.Your charge that Google is silencing dissent seems to completely ignore the extraordinary discomfort and unease that you personally have created throughout the ranks of Google, and at other companies. After hearing your views and those from your supporters, what female employee today is leid feeling a little less secure about how she is perceived by the men around her? And take it from m y experience she was already not feeling great about it to begin with.Diversity initiatives of the kind that you criticize often exclude those who are not minorities. But thats because they are intended to create a safe space for minorities who tend to be excluded or otherwise marginalized in the first place. Without the proper training, encouragement, and incentives, hiring managers are highly likely to hire people who look and think exactly like them. This is not because they are bad people its because its an innate predisposition for most of us biologically (and hey, you yourself are all about biology, right?). Hence, we need deliberate programming and focus to become more diverse. Not just because of human rights, but because its whats going to keep Google a house built on neuerung a powerhouse for the next hundred years.Google is an intensely metrics-driven culture, and engineers there are taught not to take anything at face value. (Full disclosure, I worked there for a shor t time.) For that reason, its not totally unsurprising that one foolishly bold and fairly obnoxious engineer remains unconvinced about the tangible value that diversity brings. And it also seems like there are others who feel the same way. So I would like to challenge you and Google, and the rest of the corporate world to harness the extraordinary power of analytics at your disposal to quantitatively demonstrate the value that Im confident diversity initiatives deliver to a business. Perhaps you can use this opportunity to spend some time and determine empirically what kind of value diversity, and the programs promoting it, bring to the table.At Google, data is king. Your memo was sadly devoid of it. But diversity training could clearly use more of it, too. I would love to have enough of it to change your mind, and the minds of others like you so that my daughter will never have to.Yours truly,Romy Newman, Fairygodboss Founder, Former Media Executive, and Woman

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